This resources section is a collection of industry research reports, blogs, articles and best-practice guides that we think will help you gain a better understanding of the challenges, opportunities and ever changing trends of the pensions market.
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Native advertising is one of the fastest growing forms of advertising and projected globally to be a £6 billion market by the end of the 2016. But what really is native advertising? Does it really work? And how should asset managers be embracing it as part of their marketing strategy? This paper answers those questions […]
Beauty parades – where shortlisted scheme investment managers are interviewed to see which one should receive a mandate – are a critical part of winning pension scheme business. But what makes a good beauty parade performance from an asset manager? What are the key things asset managers should do – and avoid – to make […]
The digital advertising landscape can be complex at the best of times. Over the last couple of years things have become more complicated with the exponential growth in mobile usage, heightened risk from ‘bot’ traffic, the introduction of ad blockers, growth of programmatic buying and increasing focus on the viewability of advertising. This whitepaper sets […]
Sponsoring or Exhibiting at PBUK on 28 and 29 June or have another event coming up? Make sure you maximise your exposure using social media with our handy guide on how to use Twitter for events. To help you get started we’ve given you lots of helpful examples and pre-generated tweets which will get you […]
Professional Pensions were delighted to host the 19th UK Pensions Awards on Thursday 5th May, London. The awards were presented at a glittering gala dinner at Mayfair’s Grosvenor House Hotel with the support of various entertaining acts. This year’s UK Pensions Awards brought together over 750 pensions’ professionals from across the UK to celebrate […]
New-look professionalpensions.com creates faster, fully responsive audience experience. The new-look site has been completely rebuilt following extensive research with users and analysis of best practice in digital information media. Users will benefit from functions such as faster search capability across our news, feature, analysis and video content – as well as a host of new […]
They say that hindsight is always 20/20. That when we look back at where we came from we can see things we wish we would have known or done better. This couldn’t be more accurate when I look back over the years at my content marketing efforts. But you’re in luck! I’ve outlined seven of […]